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2026-02-25 06:31:27 -

Which aggregator actually wins on RTO reduction in 2026?

In 2026, the Indian e-commerce landscape is no longer just about who can ship the fastest; it is about who can actually get the package into the customer's hands. As direct-to-consumer (D2C) brands scale, Return to Origin (RTO) remains the "silent profit killer," often eating up 10–15% of total revenue. For any growing business, choosing the right courier aggregator is the most...

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